Our expertise revolves around the various challenges that brands face before, during, and after executing marketing plans to produce long-term success. Let us lead you through the ambiguity and navigate a clear path of marketing enablement to increase your customer engagement efficacy.
Marketing Leadership That Backs You
Define, map, and anchor around your business goals.
Who are you/who do you want to be: Brand Vision, Objectives, and Positioning
Who do you stand for: Customer Lifecycle Planning and Marketing Segment Alignment
Why would someone choose you: Brand Strategy, Key Differentiators and Value Proposition
How do your operations support your goals: Roadmap Planning and Management
How will you measure success: Business Measurement and Analytics for Data-driven Optimization
Digital Presence & Marketing
Brand & Growth Strategy
Evolve from checking the box to getting it right.
Is your digital foundation strong: Digital Audit, Analytics Integration, and Best Practices
Is your channel mix achieving your objectives: Aligning acquisition and retention channels to customer lifecycle stages and key events (email, web, socials, paid, etc.)
Are your processes effective and cost-efficient: Standard Operating Procedure Improvement, Process Adoption, Budget and Expense Evaluation
Does your team have the proper resources: Resource and Vendor Selection Methodology (Automation Tools, Channel Partners, RFP Criteria)
Team Planning & Enablement
Ad Hoc Consulting
Get the backing you need in any situation.
Consulting for Entrepreneurs, Executives, Managers, and Practitioners. MTM will clear the path to achieve your digital growth goals. We'll be your soundboard for gut checks and will transform your deliberation into reassurance, action, and results. Let's collaborate!
Build, educate, and support your workforce.
Build/Redefine the team to achieve your vision: Organization Design/Structure, Role Alignment and Selection (RACI Audit & Enhancement)
Enable your practitioners to grow & succeed: Education, training, mentoring via individual and group workshops (e.g. SEM+AdWords, DMPs, Media 101, Advanced Measurement, Sales Enablement)
Enable your managers and leaders to succeed: Leadership coaching for maximum impact (Transformation, Measuring Success, Avoiding Pitfalls)